Directory

Prof. Song LIN

Prof. Song LIN

Associate Professor

mksonglin@ust.hk

Academic qualification

  • PhD Massachusetts Institute of Technology
  • MPhil University of New South Wales
  • BA Peking University

PROFESSIONAL EXPERIENCE

  • Associate Professor, HKUST (2021 - present)
  • Assistant Professor, HKUST (2015 - 21)

RESEARCH INTERESTS

  • Generative AI
  • Advertising
  • Pricing
  • Platform design
  • Smart contract and blockchain
  • Consumer attention, search, and learning

PUBLICATIONS


REVIEWING FOR

Associate Editor: Marketing Science.