Latest Seminars

TMI: Exploring How and Why Intimate Self-Disclosure Affects the Persuasiveness of Consumer Online Word of Mouth

Click here for more information on the speaker.

Speaker :
Prof. Zoey Chen, Associate Professor of Marketing, Miami Herbert Business School, University of Miami
Venue :
Online via Zoom
Date :
19.05.2023
Time :
9:00 - 10:30am