More about HKUST
Latest Seminars
Transfer Learning for Targeted Promotions
Prof Artem Timoshenko, Assistant Professor of Marketing, Kellogg School of Management, Northwestern University
Date
16.04.2021
Time
10:00 - 11:30am
Venue
Online via Zoom
Frequency versus Intensity: How Thinking of a Frequent Consumption Indulgence as Social versus Solitary Affects Preferences for How to Cut Back
Prof Peggy Liu, Assistant Professor of Marketing and Ben L. Fryrear Faculty Fellow, Katz Graduate School of Business, University of Pittsburgh
Date
09.04.2021
Time
10:00 - 11:30am
Venue
Online via Zoom
The Dynamics of Distortion: How Successive Summarization Alters the Retelling of News
Prof Shiri Melumad, Assistant Professor of Marketing, Wharton School, University of Pennsylvania
Date
26.03.2021
Time
10:00 - 11:30am
Venue
Online via Zoom
Dominance versus Prestige Social Hierarchies: Consequences for Consumption of Positional Goods
Prof Derek Rucker, Professor of Marketing, Kellogg School of Management, Northwestern University
Date
19.03.2021
Time
10:00 - 11:30am
Venue
Online via Zoom
Privacy Concerns, Economic Benefits, and Consumer Decisions: A Multi- Period Panel Study of Consumer Choices in the Automobile Insurance Industry
Prof Ting Zhu, Associate Professor of Marketing, Krannert School of Management, Purdue University
Date
12.03.2021
Time
10:00 - 11:30am
Venue
Online via Zoom
Does Higher Pay Lead to Better Worker Performance?
Prof Xinyu Cao, Assistant Professor of Marketing, New York University
Date
26.02.2021
Time
10:00 - 11:30am
Venue
Online via Zoom
When Virtual Reality Backfires on Reality: VR Reduces High Sensation Seekers’ Desire for Stimulation
Ms Youjung Jun, Columbia Business School, Columbia University
Date
02.11.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
Alexa, I Want It Now: How Conversational AI Agents Shape Consumer Decisions
Mr Sang Kyu Park, University of Florida
Date
28.10.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
Attribute Sentiment Scoring with Online Text Reviews: Accounting for Language Structure and Missing Attributes
Ms Ishita Chakraborty, Yale University
Date
21.10.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
Can User-Posted Photos Serve as a Leading Indicator of Restaurant Survival? Evidence from Yelp
Ms Mengxia Zhang, University of Southern California
Date
19.10.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
Phone and Self: How Smartphone Use Influences Unique Choice
Ms Camilla (Eunyoung) Song, University of Florida
Date
14.10.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
Better Together: How Clustering Can Attenuate Hedonic Decline
Mr. Jinjie (J.J.) Chen, University of Minnesota
Date
12.10.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
Friendship Utility: Consumers Signal Friendship Motivation Through Hedonic Consumption Choices
Ms Nicole Y. Kim, Robert H. Smith School of Business, University of Maryland
Date
07.10.2020
Time
10:00 - 11:30am
Venue
Online via Zoom
The Value of Product Attribute Information and Review Ratings in Online Consumer Search
Mr. Marton Varga, PhD Candidate in Marketing, INSEAD
Date
05.10.2020
Time
4:00 - 5:30pm
Venue
Online via Zoom