Latest Seminars

How Does Zestimate Affect Housing Market Outcomes Across Socio-economic Segments?
Ms Runshan Fu, Carnegie Mellon University

Date 29.09.2021
Time 9:00 - 10:30am
Venue Online via Zoom

Implications of Revenue Models and Technology for Content Moderation Strategies
Mr Yi Liu, Wharton School, University of Pennsylvania

Date 17.09.2021
Time 10:30 - 12:00pm
Venue Online via Zoom

Growing Influence
Mr. Zheng Gong, University of Toronto

Date 10.09.2021
Time 10:30 - 12:00pm
Venue Online via Zoom

Do Driving Apps Promote Safe Driving? An Empirical Analysis Using Sensor Data
Prof Yitian (Sky) Liang, Associate Professor, Department of Marketing, School of Economics and Management, Tsinghua University

Date 21.05.2021
Time 10:00 - 11:30am
Venue Online via Zoom

Incentivizing Mass Creativity: An Empirical Study of the Online Publishing Market
Prof. Mengze Shi, Rotman School of Management, University of Toronto

Date 15.05.2021
Time 10:00 - 11:30am
Venue Online via Zoom

How Coupons Impact Children's Healthy Choices in a Developing Economy: An Immediate Boost, A Long-Term Deficit, and a Lesson on Message Design
Prof. Szu-chi Huang, Associate Professor of Marketing, Stanford University

Date 07.05.2021
Time 10:00 - 11:30am
Venue Online via Zoom

Transfer Learning for Targeted Promotions
Prof Artem Timoshenko, Assistant Professor of Marketing, Kellogg School of Management, Northwestern University

Date 16.04.2021
Time 10:00 - 11:30am
Venue Online via Zoom

Frequency versus Intensity: How Thinking of a Frequent Consumption Indulgence as Social versus Solitary Affects Preferences for How to Cut Back
Prof Peggy Liu, Assistant Professor of Marketing and Ben L. Fryrear Faculty Fellow, Katz Graduate School of Business, University of Pittsburgh

Date 09.04.2021
Time 10:00 - 11:30am
Venue Online via Zoom

The Dynamics of Distortion: How Successive Summarization Alters the Retelling of News
Prof Shiri Melumad, Assistant Professor of Marketing, Wharton School, University of Pennsylvania

Date 26.03.2021
Time 10:00 - 11:30am
Venue Online via Zoom

Dominance versus Prestige Social Hierarchies: Consequences for Consumption of Positional Goods
Prof Derek Rucker, Professor of Marketing, Kellogg School of Management, Northwestern University

Date 19.03.2021
Time 10:00 - 11:30am
Venue Online via Zoom

Privacy Concerns, Economic Benefits, and Consumer Decisions: A Multi- Period Panel Study of Consumer Choices in the Automobile Insurance Industry
Prof Ting Zhu, Associate Professor of Marketing, Krannert School of Management, Purdue University

Date 12.03.2021
Time 10:00 - 11:30am
Venue Online via Zoom

Does Higher Pay Lead to Better Worker Performance?
Prof Xinyu Cao, Assistant Professor of Marketing, New York University

Date 26.02.2021
Time 10:00 - 11:30am
Venue Online via Zoom

When Virtual Reality Backfires on Reality: VR Reduces High Sensation Seekers’ Desire for Stimulation
Ms Youjung Jun, Columbia Business School, Columbia University

Date 02.11.2020
Time 10:00 - 11:30am
Venue Online via Zoom

Alexa, I Want It Now: How Conversational AI Agents Shape Consumer Decisions
Mr Sang Kyu Park, University of Florida

Date 28.10.2020
Time 10:00 - 11:30am
Venue Online via Zoom

Attribute Sentiment Scoring with Online Text Reviews: Accounting for Language Structure and Missing Attributes
Ms Ishita Chakraborty, Yale University

Date 21.10.2020
Time 10:00 - 11:30am
Venue Online via Zoom