HKUST Business School

About Department
About Department

The mission of the department is to create an academic center of excellence focusing on the creation and dissemination of knowledge in the crucial field of marketing.
Faculty & Staff
- Directory
- Faculty Openings
Faculty & Staff

Our distinguished faculty members consistently earn worldwide recognition for their research accomplishments.
Research
Research

The Department conducts rigorous research that pushes the frontier of global business knowledge and contribute to the economic and social development of Hong Kong and its region.
Seminars & Events
Seminars & Events

We proactively promote knowledge transfer by organizing a variety of seminars, workshops and events.
Programs & Courses
Programs & Courses

We offer programs at both the undergraduate and postgraduate levels, which are well-received by students.

Spring 2017 Seminar Series

Unless otherwise noted, all seminars wil be held at following details:

Time	Venue
10:30 - 12:00 noon	LSK4047, 4/F Lee Shau Kee Business Building The Hong Kong University of Science and Technology (HKUST) Clear Water Bay, Kowloon

Date	Speaker	Topic
Feb 10, 2017 (Fri) Venue: LSK7012	Prof Michel Wedel PepsiCo Chair in Consumer Science and Distinguished University Professor of Marketing, University of Maryland Senior Visiting Fellow of HKUST Jockey Club, Institute for Advanced Study	BANOVA: Bayesian Analysis of Variance for Consumer Research
Mar 10, 2017 (Fri) Cancelled	Prof Vishal Singh Associate Professor of Marketing Leonard N. Stern School of Business New York University	TBA
Mar 17, 2017 (Fri) Venue: LSK1001, 1/F	Prof Keith Wilcox Barbara and Meyer Feldberg Associate Professor of Business p>Marketing Division Columbia Business School Columbia University	Restraint that Blinds: Attention Narrowing and Consumers’ Response to Numerosity in Self-Control Decisions
May 5, 2017 (Fri)	Prof Tony Ke Assistant Professor of Marketing Sloan School of Management Massachusetts Institute of Technology	Bilateral Ratings and P2P Market Competition and Segmentation
May 12, 2017 (Fri) Venue: LSK1001, 1/F (Lee Shau Kee Busines Building)	Prof Anirban Mukherjee Assistant Professor of Marketing Lee Kong Chian School of Business Singapore Management University	Does the Opinion of the Crowd Predict Success? Evidence from Crowdsourcing
June 6, 2017 (Tue)	Mr Hyun Chul Maeng Department of Marketing HKUST	PhD Thesis Presentation: How Credible Are Up-selling Messages? Asymmetric Effects of Message Valence on Trust
Aug 1, 2017 (Tue) 10am	Ms Ga-eun Oh Department of Marketing HKUST	PhD Thesis Presentation: Three Essays on Self-Control in Food Consumption
Aug 16, 2017 (Wed)	Mr Hansheng Fan Department of Marketing HKUST	MPhil Thesis Presentation Free-Ride Effect of Feedback in Freelance Contests

Privacy Policy Sitemap

Copyright © The Hong Kong University of Science and Technology. All rights reserved.

Copyright © The Hong Kong University of Science and Technology. All rights reserved.